I was lost in the world of 3D TVs and back-to-school deals for the past couple of months and was really looking forward to this Labor Day weekend.

Alas, my hopes of relaxation and fun over the three day weekend was horribly shattered as I came down with fever, cough and cold; also, add sore throat to that mix.

Yesterday, the last day of the extended weekend, was the worst. I had this really high temperature fever running throughout the night and had slipped into an incoherent and a hallucinating dream where I had become a pick-up of an AP article.

Yes, you read that right! I had become one of those innumerable, ubiquitous, pain in the *** pick up of an Associated Press article. In my dream, I was somehow transported into the world of online news, where the AP was the dictator and everybody else were nothing but pickups / repeats of the AP. I had lost my identity and was fighting against the corrupt dictator – the AP. However, unlike the endings in movies where the hero always wins, I was losing the battle and was on the verge of becoming an expired link / URL. And yes, unlike in movies, there was not beautiful damsel that needed rescuing either. Damn! That is so sad; pathetic actually, because it is my dream.

Then I woke up, with relief streaming through my whole body, that I was no longer an AP pickup. On the downside, my body was really sore and did not feel like getting out of the bed, I guess all that fighting had drained my energy.

The funny thing though is that I don’t remember the heading of the AP article.

That really tells me that it is about time I take a break long break. In fact, one is in the pipeline already. Just need to get it approved by the “powers that be”.

Media monitoring is really getting under my skin these days, with people quitting and their work being unloaded onto the existing employees heads; painfully slow pace of hiring replacements; working overtime which means that past couple of months I have been working on accounts / projects for free! cause the company does not pay for overtime.

It is a crazy world of media monitoring and we being crazy media analysts……. you get the point, right?

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